“It is a pleasure to collaborate with Frida Giannini. I admire the qualities of the Gucci Première woman and feel honored to represent the fragrance.”
Gucci, of course, is equally thrilled. The creative director said in a statement:
“In conceiving this fragrance I was inspired by timeless Hollywood glamour and the iconic leading ladies of Hollywood’s golden era. Blake’s unique style and charisma brings that allure to life in a very contemporary way.”
I’m sold! I’ll be checking out Gucci’s new fragrance, ‘Premiere.’ I’m sure Blake’s ad campaign will be gorgeous, of course. And really, can you have too many fragrances?
‘Gossip Girl’ star Blake Lively is the new face of Gucci’s fragrance ‘Premiere.’ Blake continues to make inroads with the fashion industry! She really seems to enjoy fashion, so this is a great opportunity for her. Blake said:
Gucci, of course, is equally thrilled. The creative director said in a statement:
I’m sold! I’ll be checking out Gucci’s new fragrance, ‘Premiere.’ I’m sure Blake’s ad campaign will be gorgeous, of course. And really, can you have too many fragrances?
Photos by GG/FameFlynet